Entries from March 2009

Keep a Child Alive Releases Red Carpet Mobile Video

Author: Katie Maxfield, March 31st, 2009

Keep a Child Alive has recently released a new video to promote its text message donation campaign. The clip features John Mayer, Tyra Banks, Queen Latifah, Justin Timberlake, and Alicia Keys asking fans to donate $5 by texting ALIVE to 90999. Alicia Keys, Co-Founder and Global Ambassador for Keep a Child Alive, knows from experience [...]

Keep a Child Alive Mobile Giving Video Contest

Author: Katie Maxfield, March 23rd, 2009

Keep a Child Alive has come up with an innovative way to drive mobile donations and promote their Mobile Giving campaign within the youth community. The organization is partnering with STA Travel to host a student-produced Public Service Announcement contest. Eligible participants will produce a 60 second PSA video asking viewers to donate $5 by [...]

Teleton MexAmerica Raises Largest One Day Amount to Date Using Mobile Accord’s Text Message Donation Platform- mGive.com

Author: Stephen Joos, March 12th, 2009

For Immediate Release
Media Contact:
Tony Aiello
866-720-3350 x18
Teleton MexAmerica Raises Largest One Day Amount to Date Using Mobile Accord’s Text Message Donation Platform- mGive.com
Teleton MexAmerica uses new Mobile Giving technology allowing viewers to text TELETON to 90999 to raise money for the creation and operation of rehabilitation centers for children with disabilities (CRIT’s). Over $75,000 was raised [...]

Using Mobile for Good

Author: Katie Maxfield, March 11th, 2009

Conrad at ThumbJockey.com wrote about how mGive puts mobile technology to use for a good cause. “Outside of marketing and advertising, there’s lots of people utilizing advances in mobile technology for genuinely good uses and causes,” they said. The blog posting goes on to inform readers about mGive, a service of Mobile Accord. For [...]

Coaches vs. Cancer Mobile Giving Promotion

Author: Katie Maxfield, March 10th, 2009

We love writing on the innovative ways our nonprofit partners are promoting their Mobile Giving campaigns. Coaches vs. Cancer is conducting a unique promotion to launch their mobile fundraising campaign. Coaches vs. Cancer is a nationwide collaboration between the American Cancer Society and the National Association of Basketball Coaches (NABC) that empowers basketball coaches, their [...]

ASPCA Boosts Donations via SMS

Author: Katie Maxfield, March 4th, 2009

Mobile Marketer’s Dan Butcher wrote an excellent article about the ingenuity behind mGive’s mobile donation technology. The article highlights successful mobile fundraising efforts by the American Society for the Prevention of Cruelty to Animals (ASPCA), and speaks to large degree of power that nonprofits have to drive considerable revenues from mobile donations. Mobile donations for [...]