Gather Your Crowd: Optimize Fundraising Efforts with CrowdActivation
Cassie Bair, August 3rd, 2012 In the world of fundraising, your crowd can be anywhere. They can be together at an event, in your database or somewhere yet to be discovered. As fundraisers, it’s our job to find them and activate them using a technique we at mGive call CrowdActivationSM. The term CrowdActivation was derived from the recent trend of [...]
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