The Organization Active Heroes provides financial and emotional support to veterans, active duty military and their families through community projects, challenges and fundraisers. The Highlights Active Heroes executed an mGive mobile donation campaign during the inaugural #GivingTuesday Active Heroes raised $2,510 in $10 donations from one day of calls-to-action activity Active Heroes activated their calls-to-action through [...]
Entries Categorized as 'Case Studies'
Organization: Mile High United Way The Challenge: What would you do if you had 10,000 eager race attendants, ready to take action for your organization? The Solution: Connect with your audience in the most powerful way possible – by tapping into them through their phone to spark their interest in your cause and hold their [...]
The Organization: National Geographic Society Overview: The National Geographic Society executed two mobile campaigns simultaneously with different approaches. A soft launch occurred in December 2010 and supporters were encouraged to text LIONS to 50555 to give $10 during Big Cats Week and then asked to join the National Geographic Society’s Mobile Community. In October 2011, [...]
Food Bank of Contra Costa and Solano is part of the Bay Area Food Banks, a collaboration of eight local food banks serving northern California counties. Collectively the Bay Area Food Banks serve 600,000 people each month who are in need of food. Food is distributed through more than 1,500 food pantries, children’s programs, shelters, soup kitchens, residential [...]
Over the past year, mGive has seen a multitude of mobile campaigns through from inception to completion. As the mobile industry evolves, so do we – as consumers, creators and even participants. Yet, our goal remains the same: to educate, engage and empower nonprofits and their stakeholders through our groundbreaking utilization of SMS (text message) [...]
Using Mobile Donations at In-Stadium College Events: Capital Area United Way Download the PDF Capital Area United Way is recognized as the premier fund raising organization for health and human service needs in the 10-parish Capital Area including Baton Rouge and surrounding parishes. Through its leadership, United Way brings together a diverse group of donors [...]