Mobile Giving Case Study: Using Radio to Collect Mobile Donations
Stephen Joos, December 29th, 2008 In early 2008 mGive pioneered mobile giving in the United States, giving non-profits nationwide the ability to utilize the mobile channel for purposes other than messaging. Since then, many major charities such as The United Way, ASPCA, Keep A Child Alive and many more have integrated mobile donations into their fundraising efforts. Radio has long [...]
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