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	<title>mGive Blog &#187; HIV/AIDS</title>
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		<title>mGive Lets You Text Money Immediately to Your Favorite Non-Profit</title>
		<link>http://blog.mgive.com/2009/06/30/mgive-lets-you-text-money-immediately-to-your-favorite-non-profit/</link>
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		<pubDate>Tue, 30 Jun 2009 19:35:47 +0000</pubDate>
		<dc:creator>Katie Maxfield</dc:creator>
				<category><![CDATA[Recent News]]></category>
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In a recent article for Transcapitalist, Melody Hildebrandt wrote about the amazing response to Alicia Keysâ€™ mobile call to action during the BET Awards Show on Sunday, June 28. During her acceptance speech for the BET Humanitarian Relief Award, Keys asked viewers to donate $5 to Keep a Child Alive by text messaging ALIVE to [...]]]></description>
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		<title>Alicia Keys Issues Mobile Giving Call to Action During American Idol</title>
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		<pubDate>Fri, 22 May 2009 16:18:45 +0000</pubDate>
		<dc:creator>Katie Maxfield</dc:creator>
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		<description><![CDATA[Dan Butcher of Mobile Marketer magazine wrote an article today about Alicia Keys&#8217; appearance on American Idol last Wednesday, May 13th. Ms. Keys is a co-founder and global ambassador of Keep a Child Alive, a nonprofit organization that provides healthcare and housing to children with HIV/AIDS in Africa and India. Keys was accompanied by Noah, [...]]]></description>
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		<title>Keep a Child Alive Conducts First Nationwide Prime Time Mobile Giving Call to Action During &#8220;American Idol&#8221;</title>
		<link>http://blog.mgive.com/2009/05/14/keep-a-child-alive-conducts-first-nationwide-prime-time-mobile-giving-call-to-action-during-american-idol/</link>
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		<pubDate>Thu, 14 May 2009 19:29:09 +0000</pubDate>
		<dc:creator>Katie Maxfield</dc:creator>
				<category><![CDATA[Press Releases]]></category>
		<category><![CDATA[AIDS]]></category>
		<category><![CDATA[alicia keys]]></category>
		<category><![CDATA[American Idol]]></category>
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		<description><![CDATA[For Immediate Release
Contact: Janet Staihar
202-797-7373
JStaihar@comcast.net

Keep a Child Alive Conducts First Nationwide Prime Time Mobile Giving Call to Action During &#8220;American Idol&#8221;

LOS ANGELES -Twelve-time Grammy-winning singer Alicia Keys&#8217; appearance on FOX&#8217;s &#8220;American Idol&#8221; Wednesday night (May 13) raised an astonishing $450,000 from more than 90,000 mobile donors who texted their donations. Keep a Child Alive is [...]]]></description>
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