Author:
Katie Maxfield, May 14th, 2009
For Immediate Release
Contact: Janet Staihar
202-797-7373
JStaihar@comcast.net
Keep a Child Alive Conducts First Nationwide Prime Time Mobile Giving Call to Action During “American Idol”
LOS ANGELES -Twelve-time Grammy-winning singer Alicia Keys’ appearance on FOX’s “American Idol” Wednesday night (May 13) raised an astonishing $450,000 from more than 90,000 mobile donors who texted their donations. Keep a Child Alive is [...]
Categories: Press Releases Tags: AIDS, alicia keys, American Idol, HIV, HIV/AIDS, Keep a Child Alive, mgive, mobile accord, mobile donations, mobile fundraising, mobile giving, Noah, sms donations, text message donations mGive
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3 comments
Author:
Stephen Joos, May 7th, 2009
Keep a Child Alive, one of the first organizations to adopt text message donations as a fundraising method, is running a Text to Give Challenge. The goal is 100,000 $5 text message donations by June 1st. Supporters can text ALIVE to 90999 to donate $5. Mobile donations for Keep a Child Alive are powered by [...]
Categories: mGive Blog Tags: kca, Keep a Child Alive, keep a child alive challenge, mgive, mobile giving, mobile giving challenge
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Author:
Katie Maxfield, April 14th, 2009
Debra E. Blum wrote an excellent article about mobile fundraising for The Chronicle of Philanthropy. Citing Keep a Child Alive as an example, Blum talks about how mobile can be used to successfully boost fundraising for any organization. Keep a Child Alive’s mobile giving campaign is powered by mGive. Blum discusses how agreements between cell phone [...]
Categories: Recent News Tags: Chronicle of Philanthropy, Debra Blum, Keep a Child Alive, mgive, mobile donations, mobile fundraising, mobile giving, mobile stats
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Author:
Katie Maxfield, March 31st, 2009
Keep a Child Alive has recently released a new video to promote its text message donation campaign. The clip features John Mayer, Tyra Banks, Queen Latifah, Justin Timberlake, and Alicia Keys asking fans to donate $5 by texting ALIVE to 90999. Alicia Keys, Co-Founder and Global Ambassador for Keep a Child Alive, knows from experience [...]
Categories: Recent News Tags: Africa, AIDS, alicia keys, John Mayer, Justin Timberlake, Keep a Child Alive, mgive, mobile accord, mobile donations, mobile fundraising, mobile giving, Queen Latifah, sms donations, Text Message Donations, Tyra Banks
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Author:
Katie Maxfield, March 23rd, 2009
Keep a Child Alive has come up with an innovative way to drive mobile donations and promote their Mobile Giving campaign within the youth community. The organization is partnering with STA Travel to host a student-produced Public Service Announcement contest. Eligible participants will produce a 60 second PSA video asking viewers to donate $5 by [...]
Categories: mGive Blog Tags: Keep a Child Alive, mgive, mobile accord, mobile donations, mobile fundraising, mobile giving, sms donations, STA Travel, Text Message Donations, video competitions
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Author:
Katie Maxfield, February 24th, 2009
The Direct Marketing Association (DMA) will be holding its first Mobile Marketing Day conference on February 26th in New York City. As the leading global trade association of businesses and nonprofits using and supporting multi-channel direct marketing tools and techniques, the DMA advocates standards for responsible marketing, promotes relevance as the key to reaching consumers [...]
Categories: mGive Blog Tags: ASPCA, Direct Marketing Association, DMA, Keep a Child Alive, mgive, mobile accord, mobile donations, mobile fundraising, mobile giving, Mobile Marketing Day, sms donations, Text Message Donations, tony aiello
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