Fundraising for Charity: Solicitation

Author: , May 10th, 2013

You’ve done the research. You’ve identified likely supporters, the right messages, tactics and tools to win them over. You’ve cultivated relationships. And now it’s time to ask for a donation. If you have gone through all the previous principles of fundraising, you are ready to solicit. Here is a partial list of solicitation “dos.” Make [...]

The Ravens Aren’t the Only Ones Celebrating

Author: , February 4th, 2013

As the Ravens revel in the Super Bowl win and fans everywhere recover from the festivities, mGive celebrates another type of victory. On February 3, during Super Bowl XLVII, the Wounded Warrior Project tapped into the tendency of football fans everywhere to have their phones in-hand and asked viewers to become everyday philanthropists by making [...]

Ask and You Shall Receive: mGive’s New Tools

Author: , October 23rd, 2012

Here at mGive, we take great stock in what our clients say they wish they could do with mobile. It’s a common topic of conversation internally and a place of great debate as we determine our product activities and how to move forward. Today we are excited to announce two products that are officially available [...]

Gather Your Crowd: Optimize Fundraising Efforts with CrowdActivation

Author: , August 3rd, 2012

In the world of fundraising, your crowd can be anywhere. They can be together at an event, in your database or somewhere yet to be discovered. As fundraisers, it’s our job to find them and activate them using a technique we at mGive call CrowdActivationSM. The term CrowdActivation was derived from the recent trend of [...]

10 Principles of Fundraising with a Mobile Twist – Part Three

Author: , July 16th, 2012

“10 Principles of Fundraising… with a Mobile Twist” – Part three of a five part series on how mobile and fundraising work hand-in-hand. The perfect fundraising effort has many components. Leave an element out and your final result may not be what you expect. Learn to perfect each of these 10 must-have steps and your efforts will [...]

10 Principles of Fundraising with a Mobile Twist – Part Two

Author: , July 11th, 2012

“10 Principles of Fundraising… with a Mobile Twist” – Part two of a five part series on how mobile and fundraising work hand-in-hand. The perfect fundraising effort has many components. Leave an element out and your final result may not be what you expect. Learn to perfect each of these 10 must-have steps and your efforts will [...]