mGive

Mobile Giving & Obama’s VP

In the past, presidential nominees have announced their running mates to America via their televisions. But it seems that Barack Obama has decided to take a minimalistic approach, and has opted for a smaller screen. Monday, registered Obama supporters received this text message on their cell phones:
“Barack will announce his VP candidate choice through txt [...]

Mobile Giving - How to Make it Work for Your Nonprofit

Joanne Fritz from About.com got in touch with me a few weeks ago with a couple of questions for a mobile giving article she was writing. The article published today with added contributions from Jessie Newburn, a consultant on social media, and Mark Miller, Director of Philanthropic Marketing and Communication for Children’s National Medical Center. [...]

Mysterious Millenials

Millennials and Mobile Giving are increasingly being lumped together, but what does that mean to your organization? How do you reach these Millenials? What are the characteristics of this “plugged-in” generation? JessieX explores Millenials and what they mean to your organization in an informative audio clip. Check it out below.
Millenials and [...]

Major League Baseball, Stand Up To Cancer announce groundbreaking new campaign to raise money for cancer research

For Immediate Release
Major League Baseball, Stand Up To Cancer announce groundbreaking new campaign to raise money for cancer research
Commissioner Selig, Sarah Jessica Parker, Sheryl Crow announce unprecedented mobile-giving initiative to take place in ballparks across the country
Baseball Commissioner Allan H. (Bud) Selig, accompanied by Sarah Jessica Parker and Sheryl Crow, both representing Stand Up To [...]

Cause Marketing Sampler

Joe Waters at Selfish Giving wrote an awesome expose on Cause Marketing and Mobile Giving. He outlines the three campaigns making headlines right now-

Alicia Keys and Keep a Child Alive (Text ‘ALIVE’ to 90999)
The Washington Nationals and Children’s National Medical Center (Text ‘NATS’ to 90999)
Stand Up to Cancer (Text ‘STAND’ to 40202)

He also ties [...]

It’s for You!

Tony Aiello, our SVP of Business Development was recently featured in Fundraising Success magazine. He outlines the mobile giving industry.
It’s for You!
Mobile giving is a reality now in the U.S. Are you ready to take that text?
By: Tony Aiello
Mobile fundraising has arrived in the United States. In early February 2008, the Mobile Giving Foundation [...]