Teleton MexAmerica Raises Largest One Day Amount to Date Using Mobile Accord’s Text Message Donation Platform- mGive.com

Author: Stephen Joos, March 12th, 2009

For Immediate Release
Media Contact:
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Teleton MexAmerica Raises Largest One Day Amount to Date Using Mobile Accord’s Text Message Donation Platform- mGive.com
Teleton MexAmerica uses new Mobile Giving technology allowing viewers to text TELETON to 90999 to raise money for the creation and operation of rehabilitation centers for children with disabilities (CRIT’s). Over $75,000 was raised [...]

Super Bowl XLIII’s Mobile Ads

Author: Katie Maxfield, February 10th, 2009

Kim Dushinski of Mobile Marketing Profits posted an excellent video review of companies that incorporated mobile into their Super Bowl XLIII commercials. In the video, Dushinski discusses which company’s advertisements “showed they understand our love of mobile,” and utilized the technology as a direct response tool.
Among Dushinski’s top rated mobile advertisements that aired during this [...]

Mobile Donation Buzz

Author: Katie Maxfield, February 3rd, 2009

mGive has received a lot of buzz over the past few days, and we would like to thank the authors for helping spread the word about our clients’ Mobile Giving campaigns and the revolutionary service that we offer.
Is 2009 the Year of Mobile Giving? -Sarah O’Hanlon, Pop Arts Marketing
In a brief article for Pop Arts [...]

Mobile Giving Brand Standards

Author: Stephen Joos, January 21st, 2009

If we look into history, we see that for a new medium to be effective it must be incorporated into brand standards for companies nationwide.  An early example of this is an address.  If you were a nonprofit organization back in the day, you would do business mostly in person at your office or by [...]

Case Study: Using Mobile Giving at Celebrity Events- Keep a Child Alive

Author: Stephen Joos, January 16th, 2009

We’ve decided to release our Keep a Child Alive Case Study on our blog. Original content is below along with a link to download the full PDF at the bottom.
In early 2008 mGive pioneered mobile giving in the United States, giving non-profits nationwide the ability to utilize the mobile channel for purposes other than [...]

Flobots.org Mobile Donation Print Promotion

Author: Katie Maxfield, December 11th, 2008

Accredited cartoon artist D.J. Coffman highlights some of the work done with the Flobots.org “Fight With Tools” mobile donation campaign. Coffman worked with Flobots.org to create posters and postcards for the campaign that encourages people to take immediate action by texting TOOLS to 90999. They are a great source of inspiration for other organizations looking to [...]