selfish giving

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Cause Marketing Sampler

Joe Waters at Selfish Giving wrote an awesome expose on Cause Marketing and Mobile Giving. He outlines the three campaigns making headlines right now-

Alicia Keys and Keep a Child Alive (Text ‘ALIVE’ to 90999)
The Washington Nationals and Children’s National Medical Center (Text ‘NATS’ to 90999)
Stand Up to Cancer (Text ‘STAND’ to 40202)

He also ties [...]