The New Face of Giving
Katie Maxfield, October 7th, 2008 USA Today published an article on the new generation, saying that charitable giving is characterized by tendencies and preferences of Millennials and Generation Xers. The article discusses mobile donations, and points to the successful mobile giving campaigns of Keep A Child Alive (text ALIVE to 90999) Children’s National Medical Center (text NATS to 90999). It also [...]
Categories: Recent News Andrea Stone, childrens national medical center, Keep a Child Alive, mgive, mobile accord, mobile donations, Text Message Donations, USA Today
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